Joule Motorcycles

Background and Evolution: Joule Motorcycles is a branch of Greenwit Technologies Inc., a well-established company in the electric vehicle (EV) domain with a 20-year history. They expanded from their successful Motorino e-bikes brand to cater to the electric motorcycle sector. Market Positioning: The company focuses on meeting the varied needs of Canadian riders and businesses, offering a range of products suitable for city commuting, highway cruising, off-road adventures, and leisurely weekend rides. Products & Partnerships: Beyond just producing motorcycles, Joule has strategically partnered with major global EV brands. As the official Canadian distributor for brands like Super Soco, Kollter, and others, they offer a wide variety for Canadian riders, emphasizing their dedication to quality and innovation. Outlook: Joule Motorcycles is at the forefront of the EV movement, drawing from their engineering expertise from the Motorino brand. With an ability to foresee market trends, strategic collaborations, and a diverse product lineup, Joule is not just meeting present demands but is also ready to shape the electric motorcycle industry.