The premier product of SeneGence, LipSense lasts all day ? up to 18 hours. It is water-proof, kiss-proof, smudge-proof, budge-proof, and LIFE proof! LipSense comes in a variety of gorgeous colors and can be layered to produce your own custom look. In addition to LipSense, SeneGence has an incredible line of anti-aging skin care products, as well as long lasting and anti-aging makeup line.