HFI Benefits is an Edmonton based employee benefits advisory; it is a spin-off division of the HFI Financial Group of Companies. The President of HFI Benefits, Phil D. Jones, got his start on the group creditor side of the industry in 1988. In 1994, he became the branch manager of Crown Life, Edmonton and District, Group Benefits office. When Crown Life was acquired by Canada Life in 1998, Phil moved to the Manulife Financial Group Benefits office, assuming the role of Senior Account Executive.