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Frequently Asked Questions about Profile Canada - B2B Top 40,000

  1.  What is the Profile Canada - B2B Top 40,000 database?
  2.  How often are the records updated?
  3.  How are the records updated?
  4.  How is the Profile Canada - B2B Top 40,000 database different from the competitors?
  5.  Lots of databases have public company information.
       What is Profile Canada - B2B Top 40,000 private company information like?

Adding or changing your listing in Profile Canada - B2B Top 40,000:

  6.  How do I add my company information to the Profile Canada database?
  7.  How do I correct or change information on my company in your database?

Profile Canada - B2B Top 40,000 CD Products:

  8.  What exactly Profile Canada - B2B Top 40,000 on CD?
  9.  What is the search software like? How easy is it to use?
10.  Can I use the data in other applications?
        Can it do mailing labels and electronic lists?
11.  How easy is it to export?
12.  What type of computer do I need?
13.  Can I search by cities, Postal Codes, etc.?
14.  Is ProFile Canada suitable for everyone?

Our database of companies:

1.   What is the Profile Canada - B2B Top 40,000 database?
Conceptualized and developed in the late 1980‘s, the ProFile Canada database is an in-depth information profile of Canada’s leading 40,000 public and private companies. ProFile Canada tracks up to 120 individual attributes about each organization in the database. 

2.   How often are the records updated?
We attempt to update every company each year. However, after taking into account companies that are difficult to obtain information on and those that are new to the list, we expect over 90% of the records to be updated annually. This would place the average age of a company record at six months. This age of record puts ProFile Canada in the top echelons of databases in Canada in terms of freshness and quality.

3.   How are the records updated?
All companies are called every year by qualified researchers. In addition to these calls, many companies provide information by email and fax. This update strategy ensures the most current and relevant information is available at all times.

4.   How is the Profile Canada - B2B Top 40,000 database different from the competitors?
The depth of company and contact data and the average age of the records is what sets ProFile Canada apart from its competition. While many databases collect information on a large number of companies, the information they collect per company is limited compared to ProFile Canada. For example, where ProFile Canada has an average of 6 executive functions per company, competing databases may have only two or three and in many cases these competitors will only have the CEO. In an industry where records can be on average 18- 24 months old, ProFile’s frequent update strategy will save users time, money and reduce wastage caused by incorrect information.

5.   Lots of databases have public company information.
What is Profile Canada - B2B Top 40,000 private company information like?

Over 90% of ProFile Canada‘s companies are private businesses. ProFile Canada’s single greatest strength as an information tool is its depth of information on privately held companies.

Adding or changing your listing in Profile Canada - B2B Top 40,000:

6.   How do I add my company information to the Profile Canada database?

7.   How do I correct or change information on my company in your database?
The best way to add or correct your company information is to complete the Company Listing Update/New Listing form  and fax or email it to us. This step ensures maximum accuracy of information about your business. Alternatively, you can Contact Us  and provide the relevant information by phone, fax, mail or email.  

Profile Canada - B2B Top 40,000 CD Products:

8.   What exactly Profile Canada - B2B Top 40,000 on CD?
ProFile Canada on CD is a powerful user-friendly search engine software containing the entire ProFile Canada database. A superior analytical tool, you can easily run searches and queries on dozens of ProFile fields. You can also export data on companies for use in direct marketing campaigns, for further research based analysis and for use in contact management software such as Maximizer™, Pivotal™ or Goldmine™.

9.   What is the search software like? How easy is it to use?
The search software is based on existing technology developed over the past five years and has been distributed to tens of thousands of users worldwide. It is very reliable.As well, as a result of the software‘s extensive testing and continuous improvements, ProFile Canada on CD ROM is a very easy product to learn and use.

10. Can I use the data in other applications?
Can it do mailing labels and electronic lists?

Yes, ProFile prepares data for export in three file types (Text, Excel and Access). Any common application will be able to import information from any one of these file types. As well, Profile Canada on CD configures contact and address information into common label formats. Once you have identified a group you would like to contact, in a half a dozen easily followed clicks, you can instantly produce standard sized mailing labels and electronic lists.

11. How easy is it to export?
Exported data is just three button clicks away. As well, you have the choice of exporting the data to a text file, an Excel file or directly to an Access data file.

12. What type of computer do I need?
ProFile Canada on CD ROM will run on any PC with a Windows 95 or better operating system. Any PC purchased in the past four to five years should be powerful enough to handle the software.

13. Can I search by cities, Postal Codes, etc.?
Yes, you can search by all the common search parameters such as city, Postal Codes, sales and number of employees. You can also search by more advanced fields such as type of ownership (public/private), any one of the 23 different executive functions per firm, specific executive names and SIC codes, to name a few.

14. Is Profile Canada - B2B Top 40,000 suitable for everyone?
ProFile Canada is aimed at users who require an industry leading information tool on Canada‘s leading organizations. Obviously, this is not for all businesses. If a potential user sells to larger companies in Canada and would like to increase their client base with similar companies, ProFile Canada will become an indispensable marketing tool for them, among many other uses.

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